Carolina Menasalvas
Economic and financial planning.
She ensures internal control of all the company’s departments.
Carolina Menasalvas
Education
Accounts Auditor registered in the ROAC (Official Register of Accounts Auditors) with number 21.837.
Degree in Business Administration, University of Alicante.
Master’s in Business Tax Counceling (with Honours). Fundesem School.
Master’s in Business Audit and Management. School of Economists of Alicante and Miguel Hernández University of Elche.
Master’s in International e-Business, 9th Edition ICEX.
Languages
Spanish and English
Experience
With 15 years of experience in the field of auditing accounts, I worked in all the necessary stages to become a ROAC auditor. I started as an audit assistant at BPG Auditores, and over time I began to perform senior tasks. This brought me to work as a senior auditor at MAZARS Auditores, S.A. and later, I became an audit partner at NEXO AUDITORES.
I also had the opportunity to work as a controller in the high-end massage chairs company: Eurokeyton.
Before that I founded the company UMAD XXI, where I carried out the financial and accounting tasks. I began my work experience as an administrative clerk in Medymed, a company owned by Caja de Ahorros del Mediterráneo (CAM; Mediterranean Savings Bank).
About me
Tenacious, constant and optimistic
My functions are to make Oftex grow in a profitable and smart manner; to control all its procedures so that it has a good internal control; and to make it economically and financially stable and strong in order to fulfill the dream of being the world’s first foreign trade consulting firm.
Sectors in which I have worked..
Due to my vast experience in the field of auditing I have had the opportunity to work in the auditing field both in the public and the private sector.
At the same time I have worked for a wide range of companies in three sectors: industrial, commercial and services both in the Valencian Community and in the rest of Spain.
Within the public sector I have participated in the work of foundations, joint ventures, universities, etc. and within the private sector I have participated in a wide representation of various sectors, highlighting the food branch, automotive, professional colleges, catering, footwear industry, textiles, plastics and chemistry, hospitals, developers, builders, manufacturers of armchairs, beverage distributors, toy sector marketers, spas and hotels, optical stores, stationery franchise, gas station operations, electrical projects and installations, etc
Elena Gómez
Head of the Digital Marketing Department. Designing communication strategies and coordinating SEO, SEM, social media, and email marketing campaigns. LOVE IA.
Elena Gómez
Education
Bachelor’s Degree in Sociology with a specialization in Marketing and Advertising. University of Alicante.
Master’s degree in Digital Marketing (MMDI). Fundesem Business School.
Master’s degree in Search Engine Optimization (SEO). Webpositer.
Languages
Spanish and English.
Experience
15 years of experience in digital marketing, working for both e-commerce and large multinational companies, as well as startups aiming to revolutionize sustainable mobility. As a freelancer, I have created email marketing strategies for databases of over 100,000 users. Additionally, I have managed and coordinated events, attended fairs, conducted interviews, and recorded videos, successfully positioning several of them on the first page of YouTube.
About Me
Creativity applied to communication and sales. Continuously learning about artificial intelligence applied to digital marketing. I believe in the power of digital analytics to provide valuable insights and precise data that drive the success of online campaigns. Thanks to my passion for communication, I dedicate significant effort to helping companies reach their maximum potential on social media. Beyond social media, I believe that a good database and a great email marketing campaign are invaluable. My goal is to propose strategies that optimize communication for both Oftex and all our clients, seeking to maximize sales exponentially and sustainably over time.
Pablo Gómez
Export Economist. Strategy Manager. +20 years of experience
“You dream of exporting. We make it possible.”
Pablo Gómez
Education
Degree in Economics and Business
Master’s in Business Internationalization (Chamber of Commerce of Alicante)
PhD in Business Administration (Miguel Hernández University)
PhD in Business Administration (Miguel Hernández University)
Spanish, English, French and German
Experience
20 years of experience in foreign trade and former area manager in Juguetes Moltó and Juguetes FEBER.
Certified Teacher by the Spanish Institute for Foreign Trade (ICEX) and the Chamber of Commerce of Alicante.
Lecturer at Fundesem Business School (MBA), Masters in Internationalization Processes of the Company (Miguel Hernández University) and Master in Foreign Trade (University of Alicante).
Part-time Export Consultant and Certified Internationalization Tutor by the Valencian Export Institute (IVEX).
Certified by Acció10 (Export Institute of Catalonia) and IGAPE (Export Institute of Galicia)
Co-author of 3 books in the field of International Trade.
Founding member of the Commission of Business Economists of the Official Association of Economists of Alicante.
Vice-president of the Association Terciario Avanzado Alicante.
About me
Active, tenacious and creative
My main task is making Oftex grow and creating value in every single stage or process.